Amethyst
Amethyst is the violet to deep purple variety of quartz, valued for its vibrant hue, durability, and spiritual associations throughout history. Its color comes from trace amounts of iron and natural irradiation, and it typically displays uniform color zoning or crystal clarity, depending on its origin. With a Mohs hardness of 7, amethyst is ideal for rings, pendants, earrings, and everyday wear.
Brazil, Uruguay, and Zambia are among the most important sources of gem-quality amethyst, each offering distinct color characteristics. Zambian amethyst tends to be deeper with cool undertones, while Brazilian material is often lighter and more uniform. Most amethyst is faceted to highlight its luster and color saturation, but cabochon cuts are also common for bolder looks.
Amethyst is the birthstone for February and is traditionally associated with the zodiac sign Pisces, and sometimes Aquarius. Historically believed to guard against intoxication and promote mental clarity, it remains one of the most popular gemstones in the world.
Our amethyst collection includes a range of sizes and quality grades — from deeply saturated stones to soft lavender hues — all handpicked for their natural beauty and precision cutting, with options to suit every style and budget.
Clean your amethyst with mild soap, warm water, and a soft brush. Avoid prolonged exposure to direct sunlight or high heat, as fading may occur. Store away from harder gemstones to prevent surface scratches.